Fire Up the Buying Power of Allrecipes’ Home Cooks Infographic

In this project, I had so much fun creating infographic for the Allrecipes’ advertisers to purchase our Summer Grilling features. The design is very much resonates the brand voice and also look and feel.

Challenge was to create a mailing piece that will allow advertisers to advertise in our Summer Grilling content features. The mailing piece was created in an infographic format, where the receiver will be able to study Allrecipes’ consumer’s behavior and the buying power they have. This infographic is to let our advertisers not to miss their chance in taking part influencing our consumer’s decision through our Summer Grilling features content.

Check also the second infographic that I did gearing towards users behavior to be shared via social media sites such as Pinterest and Facebook.